Project Aim
IJPR Cymru handles publicity and social media for the world’s biggest and best TV shows, of which many (His Dark Materials, A Discovery of Witches) are based in Wales. IJPR will conduct in-depth research into audience tastes and the breadth of content available across all services from mainstream to niche.
The results will go towards developing a bespoke, comprehensive and data-driven experience to curate the viewing experience and accurately reflect individual tastes, while creating a community on which to share recommendations.
