Project Aim

Literature Wales will research and analyse the commercial viability of new video game content based on Welsh myths and legends. Focusing on the interests of gamers who play fantasy and mythology-based video games, they will explore demand for new assets – artworks, animations, retellings - developed by Welsh writers, artists, and game developers. Consumer insight will be analysed to demonstrate the market potential of existing Land of Legends content for video game adaptation. 

Bronwen Price and Owen Wyn Jones headshot